Perhaps the most important aspect of writing for the Internet is knowing how to craft article titles that are search engine friendly. You expend time and effort creating articles and want to ensure that they get read.
The title is the starting point, the launching pad, as it were, for your article. Make sure you use words that help search engines determine exactly what your article is about.
In order to create a good search engine friendly title you need to "think" like a search engine.
For example, you've written a great article about nuts and you are sure that everyone will want to read about them.
Right out of the starting gate, your title is weak. Why?
Let's pretend you are a search engine. You come across the word "nuts" in an article title. Now, you have to consider which nuts are being detailed in the article but . . . the title doesn't clarify this. Hmmm . . . nuts . . . as in crazy? As in nuts and bolts? A colloquial expression? A snack? A health food?
If search engines were capable of nervous breakdowns, the Internet, as we know it, would be history!
Search Engine Friendly Article Titles
Triond has a great little section that you should memorize and return to, repeatedly. In Triond's Help Center > Submissions, article titles are discussed. An explanation is given as to why you shouldn't get too fancy with your titles or too creative. Remember, a search engine isn't a human, so it doesn't respond emotionally to an article title.
Understanding article titles and how they work will help you to create search engine friendly article titles that are indexed and ultimately find a home on the Internet.
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